When the right strategy delivers results – A Case Study from Budapest’s 13th District
Not every property story is linear.
The apartment on Tatai Street is a strong example of how, in most cases, it is not about choosing a single direction, but about maximising the potential of a property through a well-considered approach.
The starting point
The apartment is located on Tatai Street, in a newly built residential building completed in 2019, in the rapidly developing area of Budapest’s 13th district.
Key features of the property:
- 118 sqm of floor area
- 22 sqm terrace
- internal duplex penthouse layout
- excellent transport links, with quick access to the city centre and the M3 motorway
The approach: parallel utilisation
The owner’s objective was to ensure that the property remained productive while being marketed for sale. From the outset, we adopted an approach that avoided leaving the apartment unused during the sales period.
This model is not new to us. We have worked with several properties where parallel utilisation proved effective: initially operating with stable tenants, and later being sold as investment assets.
The result
The apartment was successfully rented out within a short period, while the sales process continued in parallel.
The tenants are fully aware that the property remains on the market.
This structure offers several advantages:
- the property generates continuous income
- the condition of the apartment is maintained through active use
- the future buyer acquires a functioning, income-producing asset from day one
At the same time, the lease structure provides flexibility: should a buyer wish to purchase the property for personal use, this can be arranged upon the expiry of the rental term, in agreement with the current tenants.
What does this mean for investors?
A property structured in this way is particularly attractive for investors, as it:
- comes with an existing tenant
- provides immediate cash flow
- is located in an area with strong long-term value potential
In today’s real estate market, the key question is often not whether to sell or rent a property, but how to strategically combine both approaches.
At Rivers Property Consulting, this is exactly where we provide value.
Autor
Budai Attila
Rivers Property Consultants
📧
budai@riverspc.com
📱
+36 70 428 0350
Források: Piaci elemzések (2025 Q4 – 2026 Q1), Ingatlan.com adatok, KSH